Corporate Sponsorship Proposal 201902

= Overview =

In 2019 the Foundation seeks to offer a better value proposition to corporate sponsorship. Current supporters value exhibition and public acknowledgment opportunities but have been interested in training and better conference benefits. At the 2019 Staff Summit, the team brainstormed the end state of updating our Corporate Sponsorship Packages with a focus on value, shared benefit and simplicity.

= Goals =


 * Increase our corporate sponsorship opportunities to further the mission of the Foundation
 * Simplify the options for corporate support into a set of tiered benefits
 * Provide more value to sponsors and conference attendees by hosting more exhibitors
 * Increase Corporate Sponsorship revenue by 25%.

= Milestones =
 * 2019-02-21, Concept at Staff Summit (whiteboard)
 * 2019-02-28, Refine and document ideas from summit
 * 2019-03-01, Begin to socialize concepts with stakeholders
 * 2019-03-18, Present concept to Board
 * 2019-04-22, (Do we need Board approval?) Launch

= Proposal =
 * Add an additional level of corporate sponsorship, for a total of 4 while adding additional benefits to the current top 2 levels.
 * Increase the cost of two of our current corporate sponsorship options.
 * The top 3 corporate sponsorship levels would offer a defined number of complimentary individual memberships.
 * The top 3 corporate sponsorship levels would offer a defined number of training seats at our global, local and/or regional events.
 * The top 3 corporate sponsorship levels would offer a defined number of complimentary exhibitor space at our global, local and/or regional events. These corporate sponsors would have first choice to choose their exhibitor space location at the particular event(s).
 * The top 2 corporate sponsorship levels would offer a defined number of on-site training days
 * $500 per event will allocated the Event P&L


 * Exhibitor sponsorship space at our Global, Local & Regional events
 * These sponsoring companies would have first choice of expo location over any other event sponsor.