How to Host a Conference/Promotion

Promotion
Promoting your conference begins as soon as you have selected a conference site and date. All OWASP Branded Events/Conferences are required to have a presence on the OWASP Wiki. You are also welcome to register an external web address (preferably in the .org tld) to help market and promote your event so long as the site links back to the OWASP Wiki (main page or event page) in some way. You are however required to keep the Wiki page up to date and current as the primary source of information for the event, any external resources are secondary sources of information. Post the date and location on the OWASP wiki. Make sure to review pages for other conferences for great ideas and to allow for continuity in page style.
 * To request general OWASP schwag/promotional merchandise, fill out the Google Form

The first wave of publicity comes with the call for presentations.

The next wave comes as you send out the conference announcement, with as much detail as you have, including a tentative program. This is important if you want to convince people they should come. Set a registration deadline that accounts for your own deadlines (food services, etc.) You may have to consider a higher fee for those who are late, especially if that really does incur additional costs for you.

Advertisements
Conference organizers are welcome to negotiate with local newspapers, trade magazines, and other media to help promote the event. OWASP prefers to establish "in kind" agreements with media for promotions but in the past, paid advertisements have been used where appropriate. If you have any questions or concerns please ask the Global Conferences Committee

Design Components
In designing your own Powerpoint templates, tshirts, bags, badges, banners, flags, carpets and what have you, find the original vector graphic of the OWASP logo (in EPS and AI formats) [[Media:OWASP_Logo.zip | here]]. Please do share them with the other conference chairs!

The tab has additional resources for assisting in promoting your event.